Meet the YCDA Team
Who We Are
Carmela Solorzano, Communication & Events Manager
Joe Schmitt, Economic Development Manager
Jon Smith, Executive Director
Terry Edmands, Investor Relations Director
Yani Cisneros, Bilingual Business Development Manager
Meet the YCDA Team
Jonathan Smith
Executive Director
Jon joined our team in 2015.
Jon is a Certified Economic Developer with sixteen years of rural economic development experience. His key accomplishments include successful recruitment of national and international companies and assisting local businesses with expansions and exporting projects. In total, Smith has helped over twenty-five companies locate or expand new operations. These companies have invested over $1.6 billion in facilities and equipment and have created approximately 1,700 jobs.
Jon also has experience with infrastructure development and has helped secure over $40 million of grant and loan funding for job-creating projects. This includes funding for rail, water, sewer, roads, and electrical infrastructure.
Some of Jon’s most rewarding work has been coordinating workforce development programs between businesses and educational institutions. These training programs result in hundreds of local residents receiving the training and skills they need to be successful in local family-wage jobs. Additionally, Jon has worked with small businesses and rural communities to help develop main streets and spur business growth in distressed areas.
Smith is a past chair of the Washington Economic Development Association and a board member of the South Central Workforce Development Council and Yakima SHRM, the local professional HR Association and serves on the Transportation Policy Board at the Yakima Valley Conference of Governments. He has a Master’s Degree in Communication & Leadership Studies from Gonzaga University and a Bachelor’s Degree in Public Communication with a minor in Economics from the University of Idaho.
Joe Schmitt
Economic Development Manager
Joe joined our team in 2015.
Joe is responsible for developing marketing programming that is designed to encourage the location of new business and manufacturing facilities to relocate or start in Yakima County. Schmitt also works with local employers to attract technical and professional employees to the area as well as implement strategies to improve regional workforce preparedness and talent retention. As part of his duties, Joe meets with site selectors and attends trade shows to pitch Yakima County as a good place to establish a business.
Schmitt has an undergraduate degree in English from Washington State University and brings over a decade of entrepreneurial success as well as extensive public relations, outreach, marketing, and media experience to the position.
Terry Edmands
Investor Relations Director
Terry joined our team in 2022.
Terry brings 20+ years of fundraising experience and Yakima Valley community pride to YCDA. In 2018, she helped raise $2.8 million for YCDA’s 2019-2023 “Choose Yakima Valley” Campaign and returned in 2022 as Investor Relations Director. In 2008, she was named a Pacific Northwest University of Health Sciences “Pioneer and Visionary”.
Edmands studied at the University of Texas at San Antonio on an athletic scholarship and has a Bachelor’s Degree in Psychology from West Virginia University. She went on to study Biomedical Science at the College of West Virginia and practiced Emergency Medicine as a certified Physician Assistant in West Virginia and Illinois. Edmands’s curious nature and commitment to positive impact serve the organization’s mission and stakeholders well.
In her free time, she is a Fresh Hop Group Board member and enjoys biking, snowboarding, and hiking often with two and four-legged friends.
Yani Cisneros
Bilingual Business Development Manager
Yani joined our team in 2020.
She worked tirelessly to provide small business relief grants to businesses during the COVID-19 pandemic. Cisneros brings three years of bilingual advertising experience and a total of seven years working with small business owners in the Yakima Valley.
Following the administration of over $13 million in grant funding, Yani transitioned to the position of Bilingual Small Business Support Specialist. In this role, Yani guides small business owners towards available funding and resources to help them continue operating safely and recover from the pandemic. She also provides customized technical training workshops for owners needing the basic tools to operate their business successfully.
Yani is actively involved in the business community – Cisneros currently holds the Chair position for the Central Washington Hispanic Chamber of Commerce.
Carmela Solorzano
Bilingual Communication & Events Manager
Carmela Solorzano joined our team in 2021.
Carmela brings a wealth of experience to the YCDA team. For over 19 years, she worked for the Yakima Herald Republic. Her last ten years were in management, with her last two years as Director of Sales where she led her team working with small to medium size area businesses in developing strategies for reaching potential customers in both traditional print and digital marketing campaigns. Carmela is excited to continue connecting with local businesses.
Carmela uses her positive attitude and tireless energy to encourage others to work hard and succeed. She enjoys spending her free time cheering on her two boys from the sidelines at their sporting events.
Carmela co-chairs the Crystal Apple Awards celebrating excellence in education in the Yakima School District. Carmela has an Associate of Arts degree from YVC and has most recently completed the Advanced Business Certificate Program through UW Foster School of Business.
Mike Darrow
Certified Business Advisor, Washington SBDC at Washington State University
Mike joined the SBDC team in 2024.
Prior to joining the SBDC in 2024, Darrow’s career included more than 35 years in sales, marketing and operations in multiple industries and diverse business structures. He has owned and operated two small businesses and managed an $80M portfolio for a Fortune 200 company in addition to managing two manufacturing facilities.
Darrow’s areas of expertise include business planning and implementation, process innovation and improvement, financial accountability, strategic operations management, market research, root cause analysis, and marketing.
While Darrow has decades of experience across multiple industries, from IT to manufacturing, he says his strength and his passion is helping business owners look forward so they can “anticipate challenges, pivot quickly and seize opportunities.”
He has an MBA in information technology management, undergraduate degrees in business and sales management, International Business and Global Studies and a yellow belt in Six Sigma Certification.
Jonathan Smith
Executive Director
Jon joined our team in 2015.
Jon is a Certified Economic Developer with sixteen years of rural economic development experience. His key accomplishments include successful recruitment of national and international companies and assisting local businesses with expansions and exporting projects. In total, Smith has helped over twenty-five companies locate or expand new operations. These companies have invested over $1.6 billion in facilities and equipment and have created approximately 1,700 jobs.
Jon also has experience with infrastructure development and has helped secure over $40 million of grant and loan funding for job-creating projects. This includes funding for rail, water, sewer, roads, and electrical infrastructure.
Some of Jon’s most rewarding work has been coordinating workforce development programs between businesses and educational institutions. These training programs result in hundreds of local residents receiving the training and skills they need to be successful in local family-wage jobs. Additionally, Jon has worked with small businesses and rural communities to help develop main streets and spur business growth in distressed areas.
Smith is a past chair of the Washington Economic Development Association and a board member of the South Central Workforce Development Council, Yakima SHRM, the local professional HR Association and serves on the Transportation Policy Board at Yakima Valley Conference of Governments. He has a Master’s Degree in Communication & Leadership Studies from Gonzaga University and a Bachelor’s Degree in Public Communication with a minor in Economics from the University of Idaho.
Joe Schmitt
Economic Development Manager
Joe joined our team in 2015.
Joe is responsible for developing marketing programming that is designed to encourage the location of new business and manufacturing facilities to relocate or start in Yakima County. Schmitt also works with local employers to attract technical and professional employees to the area as well as implement strategies to improve regional workforce preparedness and talent retention. As part of his duties, Joe meets with site selectors and attends trade shows to pitch Yakima County as a good place to establish a business.
Schmitt has an undergraduate degree in English from Washington State University and brings over a decade of entrepreneurial success as well as extensive public relations, outreach, marketing, and media experience to the position.
Terry Edmands
Investor Relations Director
Terry joined our team in 2022.
Terry brings 20+ years of fundraising experience and Yakima Valley community pride to YCDA. In 2018, she helped raise $2.8 million for YCDA’s 2019-2023 “Choose Yakima Valley” Campaign and returned in 2022 as Investor Relations Director. In 2008, she was named a Pacific Northwest University of Health Sciences “Pioneer and Visionary”.
Edmands studied at the University of Texas at San Antonio on an athletic scholarship and has a Bachelor’s Degree in Psychology from West Virginia University. She went on to study Biomedical Science at the College of West Virginia and practiced Emergency Medicine as a certified Physician Assistant in West Virginia and Illinois. Edmands’s curious nature and commitment to positive impact serve the organization’s mission and stakeholders well.
In her free time, she is a Fresh Hop Group Board member and enjoys biking, snowboarding, and hiking often with two and four-legged friends.
Yani Cisneros
Bilingual Business Development Manager
Yani joined our team in 2020.
She worked tirelessly to provide small business relief grants to businesses during the COVID-19 pandemic. Cisneros brings three years of bilingual advertising experience and a total of seven years working with small business owners in the Yakima Valley.
Following the administration of over $13 million in grant funding, Yani transitioned to the position of Bilingual Small Business Support Specialist. In this role, Yani guides small business owners towards available funding and resources to help them continue operating safely and recover from the pandemic. She also provides customized technical training workshops for owners needing the basic tools to operate their business successfully.
Yani is actively involved in the business community – Cisneros currently holds the Chair position for the Central Washington Hispanic Chamber of Commerce.
Carmela Solorzano
Bilingual Communication and Events Manager
Carmela joined our team in 2021.
Carmela brings a wealth of experience to the YCDA team. For over 19 years, she worked for the Yakima Herald-Republic. Her last ten years were in management, with her last two years as Director of Sales where she led her team working with small to medium size area businesses in developing strategies for reaching potential customers in both traditional print and digital marketing campaigns. Carmela is excited to continue connecting with local businesses.
Carmela uses her positive attitude and tireless energy to encourage others to work hard and succeed. She enjoys spending her free time cheering on her two boys from the sidelines at their sporting events.
Carmela co-chairs the Crystal Apple Awards celebrating excellence in education in the Yakima School District. Carmela has an Associate of Arts degree from YVC and has most recently completed the Advanced Business Certificate Program through UW Foster School of Business.
Mike Darrow
Certified Business Advisor, Washington SBDC at Washington State University
Mike joined the SBDC team in 2024.
Prior to joining the SBDC in 2024, Darrow’s career included more than 35 years in sales, marketing and operations in multiple industries and diverse business structures. He has owned and operated two small businesses and managed an $80M portfolio for a Fortune 200 company in addition to managing two manufacturing facilities.
Darrow’s areas of expertise include business planning and implementation, process innovation and improvement, financial accountability, strategic operations management, market research, root cause analysis, and marketing.
While Darrow has decades of experience across multiple industries, from IT to manufacturing, he says his strength and his passion is helping business owners look forward so they can “anticipate challenges, pivot quickly and seize opportunities.”
He has an MBA in information technology management, undergraduate degrees in business and sales management, International Business and Global Studies and a yellow belt in Six Sigma Certification.
Mike’s office is located at the Yakima County Development Association (YCDA) office.
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